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Rebutting “Post Horror” as the Nonsense It Is

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By now, most of you have either read or heard about a recent article in The Guardian from the U.K. in which Steve Rose, the writer, supposes that a new sub-genre of horror is emerging.  He called it “post horror”, and it has garnered quite the reaction in horror circles.  Horror journalists have weighed in on the subject.  Horror fans have rolled their eyes and written him off.  And “horror hipsters”, as I like to call them, are waiting with bated breath to see if the term will catch on so they have something else to look down their noses at everyone else about.

I’ll admit that upon my first reading of the article, I had the same gut reaction that many fans had.

“Who is this guy?”  I thought to myself.  “Has he seen more than a handful of horror movies in his life?”

The thought was echoed by several writers on the iHorror staff.

Others echoed the same point of view, and many said that it wasn’t so much what the writer said, but rather the tone he took while discussing horror that was his offense.

There’s little doubt that the writer was looking down on horror fans from his perceived lofty heights while he discussed a “new sub-genre” that was taking over cinemas.  Essentially, he states that new films like The Witch and It Comes at Night and A Ghost Story, which center on dread and internalized horror rather than jump scares and standard horror tropes are the next best thing, created for a more thinking and sophisticated audience, and are really better than anything that the genre has produced.  And then he dropped that term that made my eyes roll back in to my head.

Post Horror.  Wait, what?

Production Still from It Comes at Night

A few things became obvious to me in successive readings of the article.  Mis-steps were made in this writer’s logic and I feel it necessary to point a few of them out.

First of all, let’s discuss audience reactions to horror films.  Mr. Rose begins his article by discussing the vocal, negative response to the newly released, It Comes at Night pointing out numerous reactions he read that point out how terrible the movie was, that it wasn’t scary, that it was boring and they had wanted their money back after watching.  Now, Mr. Rose may not have been writing about the horror genre for as long as I have, or he simply hasn’t availed himself to read the comments on basically any article written about any horror film since some genius decided a comments section was THE thing that online media needed, but this is true of almost every single movie I’ve seen released.  Oh sure, there are exceptions, but they are few and far between and even the most lauded and loved movies among horror fans have a rather vocal group of naysayers waiting in the wings to spill their vitriol over anyone who dares write a positive article.

In other words, Mr. Rose made an all too common mistake in the 21st century.  He confused the most vocal with the majority.  No one yells louder than a troll and if he’s spent any time as a journalist online, he should know that.

Second, Mr. Rose seems to imagine there is not so much a line as there is a wall in the sand that would somehow hinder a person who likes a film like the ultra-violent masterpiece The Collector from also enjoying  one of his “post horror” picks, and of all the elitist statements made by the writer, I think this one stands out the most.  With the broadest of paintbrushes he colors horror fandom as an unsophisticated rag tag group of individuals too stunted to appreciate the complexities of the films he’s describing.

This is nothing new on the surface.  For years, debates have raged as to whether horror novels can be considered good literature or whether a horror film can truly be called socially relevant.  I have sat in college courses where a professor has lauded Kakfa’s Metamorphosis while summarily dismissing The Fly when I brought it up in the course of class discussion.

This is a subject I could and would go on about for hours but we have other points to discuss.  It is interesting to note however, that classic films like Don’t Look Now and Rosemary’s Baby had elements of both styles he’s comparing.  In fact, Don’t Look Now has one of the greatest jump scares I’ve ever seen.

I think the most puzzling paragraph in Rose’s editorial came toward the end.  Building from a quote by Trey Edward Shults who made It Comes at Night, in which the director said, “just think outside the box and find the right way to make a movie for you”, Rose then goes on to discuss the big profitability and mass appeal of both Split and Get Out, both box office gold in the last year.  He then writes that studios are looking for more of this mass appeal which will obviously result in more movies about “supernatural possession, haunted houses, psychos, and vampires”.

Did he even see Get Out?  I suppose you could argue that Split was about a psycho, but to do so, you’d have to set aside a large portion of that big brain intellect that man had been discussing through the article.

The truth is those two movies had plenty working against them from the beginning and it was impossible to determine how well they’d perform.  Think back on how many horror films with a black leading man that we’ve seen.  Possibly three come to mind and only one of them Night of the Living Dead has had the staying power to become a classic.  Night was an independent film full of commentary about the role of race in the U.S., by the way, and horror fans seem to like that one just fine.  Meanwhile, Split had the name M. Night Shayamlan working against it.  The director, who has made a host of incredible films, is almost anathema in the horror community for reasons that are beyond me.  One need only bring up his name in  a horror forum to bring out every troll in the world to roast your bones over an open fire.

What these films had were intelligent stories told through stellar acting that were simultaneously terrifying.  They have, essentially, everything he says are lacking in mainstream horror films that we can only truly find in his “post horror” films.

And yet, somehow, Rose mysteriously reports them as mainstream movies who fit the established, rigid norms that poor  independent filmmakers have to operate inside of to find success.  He further bestows them with great power in his final statement:

“There will always be a place for movies that reacquaint us with our primal fears and frighten the bejesus out of us,” Rose writes.  “But when it comes to tackling the big, metaphysical questions, the horror framework is in danger of being too rigid to come up with new answers – like a dying religion. Lurking just beyond its cordon is a vast black nothingness, waiting for us to shine a light into it.”

Sounds rather bleak, doesn’t it?  What shall we do if only a few have the power to save the genre from certain death?

Well, first we all relax.  There is no such thing as “post horror”.  Horror is not dead.  It is thriving and offering us new and frightening films to watch every year.  In fact, “post horror” is a complete misnomer, despite the hard work I’m sure Mr. Rose put into coming up with it.

What he is actually referring to would better be classified as “arthouse” or simply independent horror.  Those filmmakers who are in the trenches making movies that scare us with no promise of wide distribution or acceptance are, in many cases, some of the best and brightest in the genre today, and I think we should support them by buying their movies and vocally supporting the ones we love.

I loved The Witch.  It made me hold my breath and terrified me.  I’m also a fan of any number of films featuring jump scares, masked killers, and things from another world.  There is room in this genre for both, and sitting on the outside commenting about how one is better than the other simply by their budgets, subject matter, or artistic flair is ridiculous while verging on elitist pomposity.  All the artistic shots and lighting in the world cannot rescue a badly made movie.  All the terrifying monsters in the world can’t save a bad script.

The question that every horror fan in the world wants answered is: Will it scare me?  And it’s the only question, ultimately, that matters.

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Yay or Nay: What’s Good and Bad in Horror This Week: 5/13 to 5/17

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Yay

Fall is getting not one but two sequels. It’s great news because now we know bad CGI can be consciously ignored when everything else is so great. 

Yay

A man is labeled a time traveler after allegedly entering a garden shed in his 30s and exiting the next day in his 60s. If the magic is true we can finally go back and talk to Jason Blum right after Paranormal Activity and make him promise to never to touch an Exorcist movie. 

Nay

The Coffee Table. This may be the first time we have suggested spoiling a film before actually seeing it. Wait. Maybe we spoiled Old by suggesting you don’t go see it. 

Nay

Prolific B moviemaker Roger Corman passes away at 98. He gave many actors and directors a chance in Hollywood, some would go on to win major awards. His films were outrageous, often gratuitous but always filled with heart. 

Yay

Clown Motel becomes a trilogy. Cheap Indy horror filmmakers aren’t micromanaged by rich and power studio execs so they can have fun with their material, and what better place to exercise that freedom than at a creepy desert motel in Nevada lorded over by hundreds of clowns. 

Nay

A Jason Universe is announced which promises many lateral “activations” in the Friday the 13th universe. Although the definition of said “activations” is never fully explained it leads us to believe it was a typo for “transactions” so Fortnite players scan by a Jason skin wearing a non-IP regulation hockey mask. 

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[Exclusive Photos & Trailer] Magnificent Films’ Vampire Feature ‘Drained’

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There have been some Vampires in the news this week; I’m not complaining! Sean Cronin and Peter Stylianou’s film Drained is screening at the Cannes Film Festival in France. Drained sounds like it has romantic and supernatural elements, conflict, emotional and psychological depth, and a rich setting. Go ahead and check out the press release below and our exclusive photos & teaser trailer. If you’re into vampires sprinkled with intriguing characters and a blend of genres, this may be your cup of blood!

Madalina Bellariu lon in ‘Drained’ [iHorror Exclusive]

British filmmakers’ Sean Cronin and Peter Stylianou’s London-based feature vampire film “Drained” has completed post-production and is headed to market at the prestigious Cannes Film Festival (May 14-25, 2024) in Cannes, France. 

The supernatural horror film – which was co-directed and produced by Cronin and Peter Stylianou from a screenplay by the latter — was filmed in London, England, and is a Magnificent Films/House 54/Red Guerilla Films co-production. Additional producers include Daniel Patrick Vaughan and Tony Currier. Cronin, as an actor, has portrayed villains in dozens of box office hits, as well as having directed several award-winning titles, including the upcoming feature ‘Bogieville.’ Peter Stylianou is a writer/director with two feature film credits already to his name. 

Reads the synopsis for ‘Drained,’ “In the neon-soaked streets of London, Thomas, a jobless post-graduate concept artist, falls in love with Rhea, a mysterious woman who turns out to be a vampire. As their twisted romance unfolds, Thomas’s health deteriorates, and he spirals out of control. 

BTS of Directors Peter Stylianou and Sean Cronin

Ruaridh Aldington (“Dirty Boy”) and Madalina Bellariu Ion (“Dampyr”) star as the ill-fated couple, with supporting cast which includes Craig Conway (“Dog Soldiers”), Angela Dixon (“Never Let Go”), Andrew Lyle-Pinnock, Natasha Patel (The Witcher: Blood Origin), Andrew Lee Potts (Band of Brothers), Diana Yekinni, Ayvianna Snow, Kenton Lloyd Morgan and Timothy Blore. 

Special makeup effects are by Francesca Reidie, with Ellie Campbell handling production design and cinematography by Daniel Patrick Vaughan.

Said Cronin of “Drained”, “Stylistically, the film is a mesmerizing blend of darkness and beauty. With a neon-noir aesthetic reminiscent of a night bus ride through London’s rain-soaked streets, we worked hard to capture the city’s underbelly, with a score and soundtrack that echoes the allure of ‘Drive’ with its synth 80s sound, striking the perfect balance between atmospheric and engaging.”

Ruaridh Aldington & Madaline Bellariu lon in ‘Drained’ [iHorror Exclusive]

Added Stylianou. “Beneath the surface of this vampiric romance, the film delves deeper, exploring the addictive nature of today’s society. Just as Thomas becomes ensnared in Rhea’s world, modern life presents its own metaphorical vampires, be it social media, substance abuse, or other self-destructive habits. The film paints a striking portrait of why individuals give themselves to these draining forces.

Added Madalina Bellariu Ion: “Growing up in Transylvania, Romania, I’ve always dreamt of playing a vampire. So, portraying Rhea was a perfect fit for me! The blend of fantasy horror and gritty realism in this film created an unforgettable experience that stayed with me long after filming ended. I hope the audience feels the same way after watching it. It’s a truly unique vampire film.”

[Exclusive] ‘Drained’ Teaser Trailer
‘Drained’ – Poster

About Magnificent Film & Television LTD

Magnificent Films was founded in 2007 by Sean Cronin to create imaginative, cinematic storytelling second to none. With a team of talented editors, writers, and production staff he has forged forward in building a dynamic film company for the 21st century. With working relationships with some of the best and established people in the industry yet keen to support and promote new talent both in front and behind the camera and from all areas of the community, Magnificent believes passionately that the industry should be accessible to all who have an aptitude and talent for storytelling in the medium of film and television.

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New Body Horror Film ‘The Substance’ Releases Teaser

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We haven’t seen Demi Moore in a movie since The Unbearable Weight of Massive Talent back in 2022. She has been busy though, she had a part in Ryan Murphy’s latest Feud chapter and now she is contemplating altering her body to make it more youthful in the body horror film The Substance.

Apparently, according to the official synopsis, there is a newly developed beauty regimen that “generates another you. A new, younger, more beautiful, more perfect you. And there’s only one rule: You share time. One week for you. One week for the new you. Seven days each. A perfect balance. Easy. Right? If you respect the balance… what could possibly go wrong?”

A still from the film (used in out header) suggests that this new technology requires a lot more than dabbing it under your eyes or administering a sticky mask. The film premiered at the 2024 Cannes Film Festival and was bought by Mubi. No US release date has been announced.

The Substance

The Substance reminds us of another FDA nightmare, The Stuff (1985) in which a commercially marketed whipped treat turns people into zombies. That film is a dark comedy about consumerism and gluttony. While Deadline reports that The Substance is humourous as well as gory, they don’t say how rooted it is in satire.

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